Tuesday, April 5, 2022

PROMO ALERT : CALVIN KLEIN - CK1 PALACE CAMPAIGN .. APRIL 2022 ..


Here is a first look at the cool new advert featuring Joan for Calvin Klein's new collaboration with Skateboard brand Palace....

Joan on set of the new advert..



Palace has officially revealed the “ CK1 Palace ” collaboration with Calvin Klein. The new project blends the skate brand's playful aesthetic and clothing with exclusive Calvin Klein pieces, including jeans, t-shirts, wool sweaters, as well as men's and women's underwear [a first for Palace].

Calvin Klein's classic color palette runs throughout the capsule collection, with a focus on black, gray and white. Additionally, the two brands created a custom logo that blends the Calvin Klein brand with Palace's tri-ferg . Palace also adds a partnership with Vans to create a limited series of “CALVANS”.

The collection also includes a new version of the CK ONE fragrance – the first time it has been altered by a partner brand.


To mark the collaboration, Calvin Klein and Palace enlisted Alasdair McLellan to create a campaign inspired by the brands' respective home cities, New York and London. Celebrating both cities, the advertising images feature a cast that ranges from Palace team skaters like Lucien Clarke and Charlie Birch to Hollywood royalty in the form of Willem Dafoe and Joan Collins. Other names featured in the campaign include The Pet Shop Boys, Adwoa Aboah, Madonna's daughter Lola Leon, Precious Lee and Unknown T.

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